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Traditional papermaking is based on the use of an aqueous suspension consisting of cellulose fibres obtained by processing wood, non-wood plants or waste paper. With growing environmental concerns regarding deforestation and CO2 production, the paper industry has been always looking for new sources of non-wood pulp that would produce papers of similar quality to those made from wood pulp. Cereal straw from wheat, barley or triticale crops that remains on fields as a residue after grain harvesting has proven to be a good substitute for virgin wood fibres needed in the production of recycled paper. In this study, the quality of printed text on recycled paper with added straw pulp is evaluated mainly based on the line and edge characteristics of the printed letters. For this purpose, three types of laboratory paper substrates were first prepared using recycled wood pulp with the addition of 30% wheat, barley, or triticale straw pulp. The same letter pattern was printed with black ink on each paper substrate at a standard size of 12 pt with two common typefaces: Arial and Times New Roman. The quality of the printed letters was assessed through the measured print quality parameters such as blurriness, raggedness, fill and contrast. The resulting measurements were compared with the results obtained on the reference and control samples made exclusively from recycled wood pulp as a substrate from laboratory and commercial production. In terms of fill and contrast values, the uniformity of lines printed on the recycled papers with added straw pulp is the same or very similar to the reference and control papers. Letters printed in Arial (sans-serif) typeface show slightly better reproduction quality than letters printed in Times New Roman (serif) typeface. The measured parameters blurriness and raggedness of all laboratory-made paper substrates (with and without straw pulp) had similar values between 0.17 mm and 0.20 mm, resulting in a very similar reproduction quality compared to the reference paper substrate.

U ovom završnom radu analiziraju se slova otisnuta na papirima s 30 % alternativnih vlakanaca pšenice, ječma i tritikalea. Nakon analize će se izabrati najpogodniji papir za podlogu i tipografija koji će se koristiti u redizajnu vizualnog identiteta proizvođača prirodne kozmetike. Projektni zadatak će prikazati proces redizajna logotipa i njegovu prilagodljivost na ambalaži. Cilj rada je redizajn logotipa za kozmetičke proizvode s naglaskom na podlogu, odabir tipografije i proces redizajna. Zaključak je kako pravilan odabir tipografije u redizajnu vizualnog identiteta prirodnog proizvođača, ima važnu ulogu jer utječe na čitljivost slova otisnutih na recikliranim podlogama.